just one scoop.
BRAND COLORS
Alfaiz company produces different kinds of ice creams in Iraq that assigned Beman Agency to design its logo. Blue mascot of Alfaiz shows a sense of coolness, peace, trust, purity, and stable while, in the background, yellow represents the feeling of joy, friendship, self confidence, optimism, and creativity.
ICE CREAM
Smile, there is nothing that can’t be solved with some ice cream!
Brand Mascot
Since ice cream is a dairy product, the graphic image and cow character were used as mascots and visual symbols of this collection. The cow designed for Al-Faiz has a friendly, likable and kind personality and makes the brand memorable and recognizable in the best way possible for customers and rivals.
Trust the magic packaging...
Let’s assume that we go into a store to buy a delicious ice cream. Regardless of the brand, the packaging is a determining factor in our choice. We probably think that a great and attractive packaging means the ice cream might be delicious, so it’s worth a try for once. Beman agency designed the packaging of Alfaiz products to tell the same story.
