
a beautiful place, Others, Make a place beautiful.

BRAND STORY
SHAHKAR ILATproduces authentic Qashqai handmade carpets with herbal colors, which traces back to Fars province, Iran.
The designers of Beman Agency were inspired by one of the most famous motifs of Qashqai carpet to design the logo based on the Iranian and Qashqai authenticity.

BRAND LOGO
The logo is designed based on the engineering structure, which is a symbol of order and earns the customers’ trust. The geometric design of Shahkar Ilat logo has been done in such a way that there is a suitable distance between its lines so that this design can be woven on the carpet and the carpet weaver can easily implement the brand logo next to the product. On the other hand, due to the high symmetry in this logo, as well as the absence of curved or delicate lines, good scalability has been created in this logo.